Emily Childs is Head of Client Services at Substrakt working with organisations including English National Opera, Bridge Theatre, Birmingham Hippodrome, Royal Court, Shakespeare’s Globe, Turner Contemporary & Canadian Museum of Nature, amongst many others.
Before this she worked at Spektrix for 5 years as a Senior Support & Training Consultant and has also worked at the Folkestone Triennial and Turner Contemporary.
She is interested in helping arts organisations make the most of the technology they use to work in as efficient and targeted way as possible, placing the user at the centre of that work. She cares deeply about the arts sector and believe the box office is the heart of every performing arts organisation.
We have a new website, now what?
Making the most of your website is essential, it is likely you busiest channel – offering opportunities for engagement across every area of your organisation. This session will demonstrate ways in which you can ensure that your website best serves your business now, and in the future.
A new website will ask as many questions of you as it answers. This session will explore how a new website can be seen as an opportunity and should be treated as an ongoing project to achieve the most impact. Websites that aren’t treated in this way will quickly begin to chafe and cause frustrations, being left to stagnate is going to cost you more money in the longer-term. Keeping your site updated and optimised doesn’t always need to cost lots of money but it does require attention, thought and a quality relationship with your web agency, whoever that may be.
Treating the website as an ongoing project means that you will be best placed to respond to changes in technology than if it’s seen as a project you only revisit once every 3-5 years. This is particularly important for organisations integrating with ticketing and CRM systems, where new functionality is released regularly.
We will look at tools and techniques that you can use to keep abreast of which areas of your site need the most attention, how you can continually understand and meet user needs and expectations and make the most of your website for every area of your organisation.
Hear Emily speak at #TPC2020
|#TPC2020 February Price - Venue||£259|
|#TPC2020 February Price - Supplier||£379|
|#TPC2020 Supplier Speaker Upgrade||£150|
|#TPC2020 Venue Speaker Upgrade||£90|