Chris leads the vision and strategy for cloud-based destination management platform ‘You. Smart. Thing.’ After 7-years in telecoms, Chris weaved in his Commercial Music BA and founded Digital Animal, a direct-to-consumer retail platform for major-label recording artists that powered loyalty campaigns for brands including NatWest and Nintendo. DA won 4 UKTI Creative Industries Awards in 3 consecutive years and Chris was shortlisted for the O2 Arena Entrepreneur of The Year award. He’s held responsibility D2C strategy for PIAS, Europe’s largest independent entertainment distributor, and prior to establishing YST helped engineer CRM campaigns for JLR, Halfords, ATOS, Google and Vodafone.
Guiding People to Venues & Events ‘The Smart Way”
Venue access is increasingly impaired by development work, disruption and travel information bottlenecks, deterring visitors and costing ticket vendors and venues valuable sales. Guiding People to Venues & Events ‘The Smart Way’ explains how an innovative government sponsored Travel Assistant platform is reducing box office travel queries whilst creating granular analytics, improving visitor experiences and driving repeat visits.
Hear Chris speak at #TPC2020
|#TPC2020 February Price - Venue||£259|
|#TPC2020 February Price - Supplier||£379|
|#TPC2020 Supplier Speaker Upgrade||£150|
|#TPC2020 Venue Speaker Upgrade||£90|