Jill Robinson to ask #TPC2019 “The Box Office is dead.  What are you doing about it?”

We are delighted to be able to announce that Ticketing Professionals 2019 opening keynote address will be delivered by the amazing Jill Robinson, President & CEO of TRG Arts.


The Box Office is dead. And we’re killing it.  Clever technology, complacent leadership, changes in consumer patterns…these things and more have lulled us into ignoring the entrepreneurial power of the place where tickets are actually sold.  It’s 2019.  Think your or your team’s job is just about excellent fulfilment? Customer service?  The best technology? Think again.  Your organization deserves—must have—a box office that creates income and deepens customer relationships, every day, all year.

Jill Robinson, CEO of international arts consulting firm, TRG Arts, believes in the power of people to create sustainable arts and cultural institutions.  But the lessons from her 25 years of consulting experience tells the story: people often don’t display the courage and grit required to achieve the results arts organizations require.  Think about it. What is your box office culture, how does it proactively contribute? How long will you actually have one in person?

Jill Robinson

Jill Robinson will open #TPC2019 by asking “The Box Office is dead. What are you doing about it?”


In this opening keynote, Robinson challenges us all to look hard at our organizations and operations and ask the question: what am I prepared to do?  With stories from the field and opportunities to hear directly from you, Robinson will help us see our current realities, but also the future potential—and the role that our teams, suppliers and customers can play in sustaining arts and culture.


As the President and CEO of TRG Arts, Jill Robinson sets the strategic vision for the international management consulting firm who works with arts and cultural organizations seeking sustainable revenue models and transformative operational practices. Under Jill’s leadership, the firm has doubled in size, expanded to a second office based in the United Kingdom, and has now served more than 1,200 clients in the United States, Canada, Australia, the United Kingdom and Europe.


As an entrepreneur and leadership expert, Jill inspires arts and cultural chief executives from around the world who attend TRG’s Executive Summits, subscribe to the firm’s publication Arts Leadership Review, and who participate in TRG’s Arts Leadership Book Club. Jill has presented at countless industry conferences and given keynotes at the Broadway League Spring Road Conference in New York City, the Dance/USA International Dance Manager’s convening in London, and the annual Conference on Marketing in the Arts in Madrid and Barcelona.  She serves on the faculty at Southern Methodist University for the Master of Arts Administration/Master of Business Administration program, and she recently joined the inaugural faculty for the Banff Centre for Arts and Creativity’s Cultural Leadership Program.


Jill is a true believer in the power of arts and culture to transform individuals and communities and is driven to help make sustainable change happen in the international arts and cultural sector. You can find Jill on Twitter at @jrobinsontrg or on LinkedIn.

Andrew Thomas, Director of TPC2019 said “I am thrilled that we have not only such a great title and meaty subject to kick off the fourth Ticketing Professionals Conference but also someone so well respected ….. and funny in Jill Robinson. I first heard Jill speak at an event three years ago and have been trying to bring her passion, persuasion and personality to TPC for some time now. I will not just introduce her but sit in the front row waiting for the rallying calls she will give to set TPC on the way through 25+ sessions of great content in March.

The opening and closing keynotes of TPC2019 are sponsored by AudienceView and WhatsOnStage and we thank them for their continued support of Ticketing Professionals Conference.


Here Jill Robinson Open #TPC2019